ONE of Wakefield’s leading leisure brands has been shortlisted for a prestigious award that sees it take on major players from other top UK locations and raises the profile of the city as an aspirational night time destination.
Unity Bars and Clubs which operates The Establishment brand in both Wakefield and Doncaster have been shortlisted for the best late night brand award in the ALMR Awards which will be announced in early October.
They face competition from brands who run bars in London, Manchester and overseas and have been running late night quality bars for many years.
The Establishment prides itself in offering quality service and drinks to a more mature audiences.
Recognising that they are the outsiders in the competition, Billy Muirhead, said he was delighted that Unity Bars and Clubs had been shortlisted and the recognition it brings to our home city.
“The Establishment in Wakefield opened in December last year but has already become a firm favourite with discerning customers looking to spend quality time in a well kept and run entertainment location.
“All our bars and clubs are managed placing service, customer care and safety as a priority with close attention to staff training so that customers feel they are knowledgeable about our products.
“Being included in this short list highlights the work that we have pout in to our venues and our brand and the added value it brings to the locations we operate in. It is also good for the city of Wakefield which has long been known in Yorkshire for its choice and range of evening entertainment destinations. We delighted to be nominated and hope that by doing so it attracts further investment into Wakefield” he added.