WHO WE ARE » ABOUT

Our Team

Our entire team works for our levy payers. We act as a consistent, collective and effective voice representing the interest of the city’s businesses to partners in the private and public sector.

Thomas Wales

Chief Executive 

Coming from Wakefield myself, it’s truly a privilege to step into the role of Chief Executive at Wakefield BID.

Working hand in hand with our local businesses, residents and partners, my goal is to enhance Wakefield’s reputation as a vibrant city centre, showcasing its immense potential on both local and national stages

Let’s unite to make Wakefield the top choice destination across the UK.

Susan Ralph

Executive Assistant

I have worked as Executive Assistant for 3+ years now and thoroughly enjoy my role, speaking to businesses, Council members and police to work in partnership. I have seen a few changes within the BID team over the years, but we are now a strong team, and we are working together towards the next ballot in 2027.

I enjoy organising and bringing events to the city centre to attract footfall, but my main ambition is to firstly clean up the centre, make the area more attractive to visitors and make it a city people are proud to visit.

Living local I want Wakefield to be a busy thriving city with lots to offer in the way of retail, restaurants, evening hospitality.

Daniel Critchley

Business Engagement Executive