Illuminate Your Business with Light Up Wakefield 2024

Wakefield City Centre prepares to dazzle as Light Up Wakefield returns, promising a weekend filled with festive lights, art, and culture.

The much-anticipated Light Up Wakefield 2024 returns, taking place from Friday, 15 November, to Sunday, 17 November, between 12:00 PM and 9:00 PM in Wakefield City Centre. This annual festival transforms our city into a vibrant spectacle, drawing thousands of visitors and offering local businesses a unique chance to engage with the community and elevate their visibility.

Event Highlights:

  • Christmas Light Switch-On: Festivities will kick off on Friday, 15 November, at 5:30 PM, with the official switch-on of Wakefield’s Christmas lights, marking the start of the holiday season.
  • Christmas Craft & Gift Market: Over the weekend, visitors can browse an array of stalls featuring festive products. Local artisans and retailers have the perfect platform to showcase their goods to an eager audience.
  • Festive Tipi Bar and Street Food: Food vendors will offer everything from traditional Bratwurst to trendy Bao Buns, catering to a variety of tastes and creating an inviting, festive atmosphere.
  • Street Entertainment and Funfair Rides: Engaging performances, such as a giant snow globe and star bears, along with funfair rides, ensure entertainment for all ages, encouraging visitors to spend more time in the city centre.
  • Workshops and Interactive Installations: Free workshops, including lantern-making and shadow puppetry, will foster community creativity and encourage hands-on participation.

Opportunities for Your Business:

  • Extended Operating Hours: Maximize sales by extending your business hours to accommodate the increased foot traffic.
  • Special Promotions and Offers: Attract festival-goers by offering exclusive promotions or discounts during the event.
  • Decorative Enhancements: Festive storefront decorations and lighting can help attract attention, enhancing the holiday ambiance and drawing visitors into your business.
  • Social Media Engagement: Use your social media channels to showcase your participation in Light Up Wakefield. Join the conversation with #LightUpWakefield to connect with the community and boost your online presence.

Additional Information:

For a full schedule of events and a map of installations, please visit the official event page: Light Up Wakefield.

Wakefield BID encourages all businesses to make the most of the increased visitor numbers and the festive atmosphere that Light Up Wakefield brings to our city. For further details or assistance on how to get involved, please don’t hesitate to reach out.